GrowthExpert AI
Internal Team Guide  ·  ~4 min read  ·  growthexpertai.com
Onboarding · Manager Guide

TOP GUY
Manager Start Guide: CRM Management

The essential steps and workflows for managing your team and client resources in GrowthExpert AI — conversations, staff calendars, form submissions, lead pipelines, and manual assignments.

40steps
9sections
~4 minread

Getting Started

How to Log In to the GEAI Platform

1

Log in with your credentials to access the platform.

Sign in with your credentials
Sign in with your credentials
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Tip

Please make sure to allow all app popup permissions when logging in for the first time. This ensures you receive every notification and message for new leads without any issues.

How To

Manage Your Contact's Conversations

2

In the Conversations tab:

  • 1) Click on Conversations
  • 2) You'll see the conversations tab
  • 3) You'll see the conversations from incoming leads — identify them by the icon on the left side of the contact's name (Instagram in this case)
  • 4) The conversation you select appears in the main window — type your response and click Send
  • 5) On the right-hand panel, click the "+" icon to add details like phone number or email address
Conversations tab — steps 1 through 5
Conversations tab — steps 1 through 5
3

In this section, you can:

6) Organize your messages: Unread · Recent · Favorites · All

7) Use the filter button to select the view you want — click "Apply" or "Clear Filter" to remove all filters.

8) Icons available: archive a conversation, mark as favorite, mark as unread, and delete a conversation (trash icon).

Filters and message-management icons — steps 6 through 8
Filters and message-management icons — steps 6 through 8
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Video walkthrough

Please check the video about How to Manage your Contacts in GEAI App.

How To

Manage Your Staff Calendars

📅
Calendar configuration

The User Availability, Personal Calendar, and External Calendar Connection steps must be completed by the Staff user themselves. Please refer to the 'Onboarding Staff User Calendar Guide' for more information.

4

As a manager, you have full visibility and control of your staff's schedules and appointments. You can view schedules, edit bookings, and reassign leads or appointments to the right team member.

Navigating to Calendars
Navigating to Calendars
5

Calendar View

Manage and track appointments across your team. Filter by staff member, view shared calendars (like Round Robin), and quickly edit any appointment details — all in one organized schedule view.

Calendar View — Manage View panel
Calendar View — Manage View panel
6

a) Go to Calendars → Calendar View

b) Under Users (right panel), select the team members you want to display — this shows only their assigned appointments.

Selecting team members under Users
Selecting team members under Users
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c) To view all appointments for the Team calendars, select the specific calendar your Team is assigned under the Calendars filter.

Selecting the Team calendar under Calendars filter
Selecting the Team calendar under Calendars filter
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Round Robin calendar — all appointments
Round Robin calendar — all appointments
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d) Click any appointment and select Edit to update the appointment details.

Appointment details — Edit
Appointment details — Edit
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e) If a client should meet with a different team member, you can easily update who the appointment belongs to. To reassign the staff member:

  • Click Edit and Team Member, then choose the correct user
  • You can also reschedule by adjusting the date and time
Reassigning the Team Member and rescheduling
Reassigning the Team Member and rescheduling

How To

Manage Form Submissions

Form Submissions are records of data collected when a client or prospect fills out and submits a web form (such as a contact request, lead magnet download, or general inquiry) on your website or landing pages.

11

Click "Sites".

Sites tab
Sites tab
12

Click on the "Forms" dropdown icon.

Forms dropdown
Forms dropdown
13

Click "Submissions" — in these options, we will only use Submissions. Here you'll see all the new submissions that come in from the form.

Submissions option
Submissions option
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Click this field. After clicking submissions, you have the option to choose which form the submissions belong to.

All Forms filter
All Forms filter
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Once the form has been selected, submissions can be filtered by date — the "Start Date" field.

Filtering submissions by date
Filtering submissions by date
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When you've selected the date, click "Confirm".

Confirming the date range
Confirming the date range
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Click the selected form, then see the submissions — there you'll find all the information completed according to the form.

Selecting a form to view its submissions
Selecting a form to view its submissions

Navigating

Your Opportunity Pipelines

Use the pipelines to maintain full visibility of all leads and their progress in the wholesale application process. Review stages regularly to identify bottlenecks, ensure timely follow-ups, and support your team where deals need momentum.

18

Click 'Human Staff Requests' in the Pipeline dropdown if you received a notification for an escalation assigned to your sales team.

Human Staff Requests pipeline dropdown
Human Staff Requests pipeline dropdown
19

Click on the box of your sales team lead to see more information.

Sales team lead — opportunity card
Sales team lead — opportunity card
20

Click on the Lead's name to open the conversation and check the human staff request reasons.

Original Scribe screenshot — not yet replaced with a high-res capture
21

Scroll through the contact conversations and check for the user request message (example: "Connect me with my sales rep, please").

Client request message —
Client request message — "Connect me with my sales rep, please"
22

Click 'Top Guy Shoes Pipeline' in the Pipeline dropdown to check the stage of your wholesale lead application.

Pipeline dropdown
Pipeline dropdown — checking the wholesale lead stage
23

Scroll through the Pipeline and check the status of your wholesale lead stages.

Original Scribe animation (stack_animation.webp) — not yet replaced with a high-res capture

Pipeline Stage

Docs Missing

24

Click the 'Docs Missing' stage to check the status of pending wholesale documents.

Docs Missing stage
Docs Missing stage — pending wholesale documents
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Select 'Documentation' to track the status of required documents, including the Business License/Seller's Permit, Valid ID, and License Type Status (whether they were provided or missed).

Documentation panel
Documentation panel — required document fields
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Click on the Documentation fields to check or manually update the documents' status.

License Type dropdown
License Type dropdown — updating document status

Pipeline Stage

Approved

27

To check the approved status of a wholesale application, go to the 'Approved' stage.

Approved stage board
Approved stage — wholesale applications board
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Ensure the lead has a Sales Staff member assigned as the Owner and that you are assigned as a Follower (for managers).

Owner and Followers
Owner and Followers assignment
29
Approved board detail
Approved board — owner assigned to the opportunity
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Select 'Documentation' to track the status of required documents, including the Business License/Seller's Permit, Valid ID, and License Type Status (whether they were provided or missed).

Documentation panel with Foreign ID
Documentation panel — Foreign ID / USA Business License
31
Documentation panel confirmation
Documentation panel — confirmed document status
32

To double-check the documents provided by leads, click on the client's name.

Approved board client name
Approved board — click the client's name

How To

Verify Client Documents

33

Inside the Contacts tab, look for the Documents section on the top right banner.

Documents tooltip
Contacts tab — Documents section
34

There, you can find the provided documents and select to download or preview them.

Document list
Provided documents list
35
Download/Preview menu
Download or Preview a document
💡
Tip — automatic vs. manual assignment

When the AI approves a lead, the system automatically assigns a sales staff member and sends them SMS and email notifications.

When a client/customer is assigned manually, there are no notifications unless they first add the tag "manual assigned user." This tag triggers the notification and prevents double notifications.

How To

Manually Assign a Sales Staff to a Lead

36

Next to the name, you'll see a person icon that says "Unassigned." Click on it.

Unassigned icon
Unassigned icon next to the lead's name
37

Scroll down to "Owner." Assign the Sales Staff member here, then assign yourself as a manager to follow the notifications in the "Followers" section. Click "Update."

Owner assignment dropdown
Owner assignment — list of Sales Staff
38

Manual:

  • To approve a lead manually without auto-assigning a Sale Staff, you must use the tag "approved manually."
  • If you move the opportunity directly into the Approved column without the tag, the system will auto-assign a Sale staff based on the client's language.

Notifications: Once the correct tag is added, both staff and manager will receive the customer's info by email.

Tags dropdown
Tags dropdown — "approved manually" / "manual assigned user"
39

You will find the "tags" option; when you click it, use the search box.

Tags field
Tags field on the opportunity
40

All future manual assignments to new staff will send a notification.

Notification email
"New Lead Assigned" email notification